SEO Insider 45, Seth & Austin Irabor: How to Hack Pay-Per-Click Ads

Challenge:

Hensley was generating cases but concerned about market saturation and compliance risks. The team needed a system that could grow predictably while staying within bar rules.

Solution:

MVA Takeover™ provided pre-qualified, high-intent leads through a “homework portal” strategy—paired with sales coaching and lead tracking integration.

Results:

  • Maintained a ~$1,000 CPA at $10K spend
  • Prepared to scale to $20K+ with full confidence
  • Stable intake process enabled second shift hiring

Client Quote:

“We’re happy with the cost-per-retainer, and NETFLY gave us a roadmap to scale. They actually coach your team—not just send leads.” — Mitch Waldroup, Hensley Legal Group